Designing an identity for a new organization is a processone that involves questions and answers, discussions and meetings, with the purpose of creating a visual image consistent with the mission and goals of the organization.
The Children’s Justice Alliance was fortunate to have the generous support and creative input of Wieden+Kennedy, a Portland, Oregon, advertising agency and specifically, one of its talented designers, Chris Thurman, in creating the visual identity that now represents CJA and its work.